The key to measuring revenue for any online businesses is website traffic. The conversion in the large business is ultimately driven by website traffic. As a result, the major duty of the marketer and business owner is to drive visitors to the website. Identifying the various traffic sources...

Google is the most popular search engine that has been used world wide. According to StatCounter, 92.24% of people are using Google in their daily routine from all devices. Whilst, 2.29% people in the world are using Bing and Yahoo recorded 1.52% users. The graph below shows the latest statistic...

Google Ads comprises paid ads that display in search results on google.com, as well as adverts that show on other websites via the Display Network and Google's AdSense program. It is also Google’s online advertising program, the program allows you to create online ads to reach audiences that are...